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Should you bring your outside passion into your career — and can it even be done? Three CMOs — Andy Donkin, global CMO of Under Armour; Alison Lewis, global CMO of Johnson & Johnson; and Will Smith, CMO of Abercrombie & Fitch — told us how they’ve combined their outside interests with their careers.
More than 75% of the marketers we talked to said they were too busy to bring their work and their passion together, but some have found a way. What are their secrets?
Watch brief highlights from the CMO discussions and learn the benefits of bringing your passion from home to your job.
Alison Lewis outlines the surprising workplace benefits of traveling and experiencing other cultures.
To Alison Lewis, 4-H isn’t a kitschy hobby — it’s a place where young people establish a passion that can serve them well in their professional lives.
Will Smith describes how marketers are like movie directors putting together their brand’s narrative.
Will Smith talks about how Abercrombie & Fitch is trying to recapture the panache that made it so famous a few years back.
Andy Donkin gives the one word that improves millennials’ job performance: meaning.
Andy Donkin describes the benefits of keeping some distance between your work life and your home life.
See more videos from our panelists, as well as candid insights from audience members about how they incorporate their passion into their careers. Check out all the 2017 CMO Summit videos.
For additional insights on how other chief marketers have addressed the challenges and opportunities facing the function, view highlights from past CMO Summits.