Known for his seasoned ability to bridge strategy and execution, Kennet Malmcroma advises CEOs, boards and senior leaders on their most critical talent and leadership challenges. As a consultant in the Technology, Media & Telecommunications Practice, he helps identify and develop leaders in pivotal roles including CROs, CDOs, CIOs and CTOs. Kennet is distinguished by his combination of deep industry expertise with a tangible track record of real-world leadership experience, enabling him to deliver greater impact.
Kennet partners with clients to find exceptional leaders and build resilient teams, and is passionate about supporting leaders through moments of growth and transformation — particularly in the fast-changing technology and digital space, where talent makes all the difference. He has personally recruited and developed some of the most successful commercial and digital leaders in the market.
Expert in guiding organizations through growth and transformation by aligning leadership with strategy
- Kennet led LinkedIn Marketing Solutions in Spain, advising global agencies and enterprise clients on digital marketing strategies, helping organizations accelerate their shift to digital and unlock new growth opportunities.
- At Amazon, he built and scaled the advertising business for Spain, partnering with CMOs and digital leaders across industries to drive customer acquisition and e-commerce growth.
- At Vodafone, he held senior commercial leadership roles, working with CEOs and executive teams to design go-to-market strategies, launch new products and lead large commercial organizations through transformation.
Kennet has an executive M.B.A. from IESE Business School and a Licenciado Economics from Universidad Carlos III de Madrid.