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2016 CMO Summit: Finding people with "a little bit of magic"

May 2016

At this year's CMO Summit, we explored what skills chief marketers need to look for as they build best-in-class teams, ways to develop their marketing talent and how to build their own careers. In this brief video, Kathy Button Bell, vice president and CMO of Emerson, talks about hiring people who can see something others don't. 

 

To view additional insights, view all 2016 CMO Summit videos.